March Madness Slam Dunk for Riverfront Museum
By: Eugene Daniel
Updated: March 19, 2013
PEORIA - The
Peoria Riverfront Museum got a big attendance boost from this year's high
school basketball tournament.
Museum
president Jim Richerson says hundreds more people visited the attraction than
most other weekends.
The crowds also meant more ticket sales for the museum's night time movie
showings.
Richerson hopes next year
will be even better, since this was the first year the museum has been open
during March Madness.
"We had a presence
at the civic center. We had advertising in the civic center. But I think next
year, now people that will come back know, hey this is here, and it's really
cool," said Richerson.
The museum plans to
advertise differently and earlier next year, in order to attract more people
before the tournament begins.
