The Social Media Job Search
By: Sophie Nielsen-Kolding WMBD/WYZZ-TV
Updated: February 20, 2013
PEORIA- It might be a tweet, a status update, or a picture post; today's world communicates through social media, and its taken over another part of our lives too, the job search.
Jessie Bohannon clicks away at her computer, searching through web sites, updating her online profiles. It's all part of her job search as a senior at Bradley University.
"I've been trying to like, join job boards and LinkedIn and then, just talking to my career adviser and everything else to get a job, it's stressful," Bohannon said.
But words like LinkedIn didn't even exist when Rick Smith started working in Bradley's career development center.
"Students would look for jobs on job boards in the office itself, they would type their resume on a type writer," Smith said.
Smith said social media like LinkedIn, Facebook and Twitter have totally changed how people find jobs and Bohannon said it means more competition.
"I'm not just applying for places in Illinois, I've been applying places like New York, California and stuff and same with everyone else, they're applying there too," Bohannon said.
Long gone are the days of scouring the newspaper, now an opening could be 140 characters, a single tweet.
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"'Hey, we need so and so.' Because they want people who are paying attention and who are current and up to date and they know that they're more likely to find that type of person following things on Twitter," said Heidi Rottier, a professor who specializes in social media.
Smith said older generations should be online too. He and Rottier have some advice.
"LinkedIn offers different kinds of tutorials on their website, different handouts, videos, Power Points even that you can sit down and watch," Smith said.
"Some companies have career development pages on their Facebook connected to their Facebook accounts you can go to a Facebook page created specifically for all the career positions they have," Rottier said.
These experts say social media can also help once you land that interview. If you've been following the company on Twitter or Facebook, or can find your interviewer on LinkedIn, that could lead to more talking points and show your interest in the position.
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