It's a campus where the new students like Amy Antonsen will spend the next four years.
"Like a new chapter, just going towards my career and stuff, what I want to do with my life," Antonsen said.
And a Bradley degree is not cheap.Tuition plus other fees adds up to more than $37,000 a year.
Parent Bob Moody says the experience will make up for it.
"The price tag is a lot but it's all worth it," Moody said.
Bradley University President, Joanne Glasser, said it pays to go to a small school.
"Over 90 percent of our Bradley graduates, within six months of graduation find a job or go to grad school within their field," Glasser said.
But on move in day, these new students weren't thinking about money.
"Getting to know a lot of people, making friends," "Probably joining some clubs, maybe rush," "I think just meeting a bunch of new people. I love meeting new people, making new friends. I'm so excited," a few of them said amongst the hustle and bustle of moving.
For many of these new students, scholarships will ease the brunt of the bill. But right now it's all about settling into the next stage of their lives.